{"id":2226,"date":"2026-06-02T08:00:48","date_gmt":"2026-06-02T06:00:48","guid":{"rendered":"https:\/\/antipropaganda.hu\/?p=2226"},"modified":"2026-06-02T08:00:48","modified_gmt":"2026-06-02T06:00:48","slug":"eufemizmusok-euphemisms","status":"publish","type":"post","link":"https:\/\/antipropaganda.hu\/en\/eufemizmusok-euphemisms\/","title":{"rendered":"Euphemisms"},"content":{"rendered":"<p data-path-to-node=\"0\">A <b data-path-to-node=\"0\" data-index-in-node=\"2\">Euphemisms<\/b> This technique is one of the most sophisticated tools of linguistic framing and political communication. It serves a magical function: the propagandist uses words and phrases that <b data-path-to-node=\"0\" data-index-in-node=\"206\">they conceal, embellish, or downplay an unpleasant, frightening, or morally questionable reality<\/b>.<\/p>\n<p data-path-to-node=\"1\">The goal is to make things acceptable\u2014or even desirable\u2014to the public that they would immediately reject if they were called by their proper names. The <i data-path-to-node=\"1\" data-index-in-node=\"157\">Institute for Propaganda Analysis (IPA)<\/i> According to him, the use of euphemisms serves to \u201eease one\u2019s conscience and lull critical thinking.\u201d.<\/p>\n<p data-path-to-node=\"2\">A <i data-path-to-node=\"2\" data-index-in-node=\"2\">Propaganda Critic<\/i> Based on this analysis, the function of euphemisms can be classified into three main categories:<\/p>\n<h3 data-path-to-node=\"3\">1. War and military euphemisms (The most common form)<\/h3>\n<p data-path-to-node=\"4\">Governments and militaries almost always try to gloss over the horrors of war, civilian casualties, and destruction using bureaucratic, clinical language:<\/p>\n<ul data-path-to-node=\"5\">\n<li>\n<p data-path-to-node=\"5,0,0\"><b data-path-to-node=\"5,0,0\" data-index-in-node=\"0\">Collateral damage:<\/b> This phrase actually refers to the deaths of innocent civilians and the destruction of homes. By using the word \u201eloss,\u201d they make it sound as if it were an accounting error or an unavoidable technical glitch.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"5,1,0\"><b data-path-to-node=\"5,1,0\" data-index-in-node=\"0\">Friendly fire:<\/b> When a military unit accidentally kills its own comrades. The term \u201efriendly\u201d somewhat softens the impact of the tragedy.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"5,2,0\"><b data-path-to-node=\"5,2,0\" data-index-in-node=\"0\">Surgical strike:<\/b> It gives the impression that the bombing is as precise and clean as a surgical procedure, when in reality it involves the impact of warheads weighing several tons.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"5,3,0\"><b data-path-to-node=\"5,3,0\" data-index-in-node=\"0\">Neutralization \/ Elimination:<\/b> Sterile technical terms used in place of the words \u201emurder\u201d or \u201eexecution,\u201d which strip the act of its human dimension.<\/p>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"6\">2. Economic and Political Euphemisms<\/h3>\n<p data-path-to-node=\"7\">Politicians and companies often use this technique when they need to announce budget cuts, layoffs, or unpopular measures:<\/p>\n<ul data-path-to-node=\"8\">\n<li>\n<p data-path-to-node=\"8,0,0\"><b data-path-to-node=\"8,0,0\" data-index-in-node=\"0\">Downsizing \/ Rightsizing:<\/b> It involves mass layoffs, but the term \u201estreamlining\u201d evokes images of efficiency and positive renewal.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"8,1,0\"><b data-path-to-node=\"8,1,0\" data-index-in-node=\"0\">Tax adjustment:<\/b> Almost without exception, this amounts to a tax increase, but the word \u201eadjustment\u201d suggests that it is merely a minor, technical fine-tuning of the system.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"8,2,0\"><b data-path-to-node=\"8,2,0\" data-index-in-node=\"0\">Negative growth:<\/b> Whether it\u2019s an economic downturn or a crisis, keeping the word \u201egrowth\u201d in the picture makes it seem less painful psychologically.<\/p>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"9\">3. The Closest Relative: Bureaucratic Nonsense (Doublespeak)<\/h3>\n<p data-path-to-node=\"10\">Euphemisms are closely intertwined with the concept inspired by George Orwell <i data-path-to-node=\"10\" data-index-in-node=\"70\">\u201eNewspeak\u201d<\/i> and <i data-path-to-node=\"10\" data-index-in-node=\"95\">\u201eDoublespeak\u201d<\/i> terms. When the CIA carried out the torture <b data-path-to-node=\"10\" data-index-in-node=\"164\">\u201eenhanced interrogation techniques\u201d<\/b> refers to, or when a prison <b data-path-to-node=\"10\" data-index-in-node=\"266\">\u201ereform school\u201d<\/b> As they say, language no longer serves to convey information, but rather to completely conceal reality.<\/p>\n<h3 data-path-to-node=\"12\">Mental Self-Defense: Questions About Euphemisms<\/h3>\n<p data-path-to-node=\"13\">If you come across unusually dry, overly technical, or overly complicated language in an official statement, news report, or political speech, you can use the following questions to identify manipulation according to the IPA methodology:<\/p>\n<ol start=\"1\" data-path-to-node=\"14\">\n<li>\n<p data-path-to-node=\"14,0,0\"><b data-path-to-node=\"14,0,0\" data-index-in-node=\"0\">If I translate this expression into the language of everyday, raw reality, what exactly is the physical event or action taking place in the background?<\/b> (For example, who died, who was laid off, what got more expensive?)<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"14,1,0\"><b data-path-to-node=\"14,1,0\" data-index-in-node=\"0\">Why did the speaker choose this dry technical term instead of a more colloquial expression? What does he gain by softening the message?<\/b><\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"14,2,0\"><b data-path-to-node=\"14,2,0\" data-index-in-node=\"0\">What emotion (or perhaps the absence of emotion, indifference) is this phrasing trying to evoke in me?<\/b><\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"14,3,0\"><b data-path-to-node=\"14,3,0\" data-index-in-node=\"0\">If I call things by their real names, does that change my moral or logical judgment regarding the matter at hand?<\/b><\/p>\n<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"<p>A Eufemizmusok (Euphemisms) technik\u00e1ja a nyelvi keretez\u00e9s \u00e9s a politikai kommunik\u00e1ci\u00f3 egyik legkifinomultabb eszk\u00f6ze. M\u00e1gikus funkci\u00f3ja van: a propagandista olyan szavakat \u00e9s kifejez\u00e9seket haszn\u00e1l, amelyek elfedik, megsz\u00e9p\u00edtik vagy semleges\u00edtik a kellemetlen, ijeszt\u0151 vagy mor\u00e1lisan megk\u00e9rd\u0151jelezhet\u0151 val\u00f3s\u00e1got. A c\u00e9l az, hogy a k\u00f6z\u00f6ns\u00e9g sz\u00e1m\u00e1ra elfogadhat\u00f3v\u00e1, s\u0151t, ak\u00e1r k\u00edv\u00e1natoss\u00e1 tegyenek olyan dolgokat, amelyeket a saj\u00e1t nev\u00fck\u00f6n nevezve [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2230,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","_lmt_disableupdate":"","_lmt_disable":"","_monsterinsights_skip_tracking":false,"wpai_generated_summary":"","tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[20,101],"tags":[100,154],"class_list":["post-2226","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tudasanyag","category-a-propaganda-mindenhol-jelen-van","tag-hasbara","tag-nemzetkozi-kapcsolatok"],"modified_by":"Antipropaganda H\u00edrblog","_links":{"self":[{"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/posts\/2226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/comments?post=2226"}],"version-history":[{"count":0,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/posts\/2226\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/media\/2230"}],"wp:attachment":[{"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/media?parent=2226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/categories?post=2226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/antipropaganda.hu\/en\/wp-json\/wp\/v2\/tags?post=2226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}